North America Small Home Appliances Market Trends 2024-2032: Analysis Report, Size and Share

North America Small Home Appliances Market

North America Small Home Appliances Market Overview

The small home appliances market in North America is witnessing significant growth, driven by a combination of factors such as changing consumer lifestyles, technological advancements, and a rising focus on convenience and efficiency in household chores. According to a report by Expert Market Research (EMR), the North America small home appliances market size reached a value of USD 62.44 billion in 2023. It is expected to maintain a steady growth rate, with a projected CAGR of 4.4% between 2024 and 2032, ultimately reaching a value of USD 91.86 billion by 2032.

Small home appliances encompass a wide range of products that simplify daily tasks and enhance the overall quality of life. These appliances, typically designed to be compact and user-friendly, find applications in various aspects of household management, including cooking, cleaning, and personal care. In this article, we will explore the factors contributing to the growth of the North America small home appliances market, the key players in the industry, and emerging trends shaping its future.

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Factors Driving Growth

  • Changing Lifestyles: One of the primary factors contributing to the growth of the small home appliances market in North America is the evolving lifestyle of consumers. With busier schedules and an increased emphasis on work-life balance, people are looking for appliances that can simplify their daily chores and save time.
  • Technological Advancements: The constant innovation in the field of technology has given rise to smart home appliances. These devices can be controlled remotely through smartphones and integrate seamlessly with other smart devices in the home. Consumers are increasingly opting for these technologically advanced appliances for added convenience and efficiency.
  • Energy Efficiency: With a growing awareness of environmental issues and the need to reduce energy consumption, energy-efficient appliances have gained popularity. Consumers are willing to invest in products that not only make their lives easier but also contribute to a greener planet.
  • Health and Wellness: The rising health consciousness among consumers has led to an increased demand for appliances that promote a healthy lifestyle. Blenders for making nutritious smoothies, air purifiers for cleaner indoor air, and juicers for fresh and natural juices are some of the products that cater to this trend.
  • E-commerce Boom: The proliferation of e-commerce platforms has made it easier for consumers to access a wide variety of small home appliances. Online shopping offers convenience, competitive pricing, and a vast product selection, driving the market’s growth further.

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North America Small Home Appliances Market Segmentation

The market can be divided based on product, end use, distribution channel, and country.

Market Breakup by Product

  • Rice Cookers
  • Microwave
  • Blenders
  • Coffee Makers
  • Toasters, Grills, and Roasters
  • Irons
  • Vacuum Cleaners
  • Hair Dryers
  • Others

Market Breakup by End Use

  • Commercial
  • Domestic

Market Breakup by Distribution Channel

  • Supermarkets and Hypermarkets
  • Speciality Stores
  • Online
  • Others

Market Breakup by Country

  • United States of America
  • Canada

Competitive Landscape

The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the North America small home appliances market. Some of the major players explored in the report by Expert Market Research are as follows:

  • Whirlpool Corporation
  • Electrolux AB
  • Toshiba Corporation
  • Samsung Electronics Co. Ltd
  • Panasonic Corporation
  • LG Electronics
  • Nestlé Nespresso S.A.
  • Conair Corporation
  • Hamilton Beach Brands, Inc.
  • Others

Emerging Trends

  • Smart and Connected Appliances: The integration of smart technology into small home appliances is a growing trend. Consumers can now control their appliances remotely through smartphone apps and voice assistants. This trend is expected to continue to expand as the Internet of Things (IoT) ecosystem evolves.
  • Multi-Functionality: Consumers are increasingly looking for appliances that offer multiple functions to save space and money. Products like air fryer ovens, which combine air frying, baking, and toasting capabilities, are gaining popularity.
  • Eco-Friendly Features: Energy-efficient and environmentally friendly appliances are becoming a priority for consumers. Manufacturers are focusing on developing products with improved energy ratings and sustainable materials.
  • Personalization: Customization options, such as color choices and design aesthetics, are becoming more important to consumers. Brands are offering a range of options to cater to individual preferences.

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